某外送平台的抽成真的是太過份了 - 創業
By Dora
at 2020-10-17T16:07
at 2020-10-17T16:07
Table of Contents
因為疫情觀光區少了外國客人
一些本土觀光客首先是跑去吃那些必吃的老店
我們店是賣餃子的,不算吃巧的小吃
業績大概掉了兩三成,
本來營業額一個月大概有10-11萬 剩下七八萬…
朋友建議可以跟外送業者配合增加曝光多點銷量
反正3X%直接加上去,願意買單的買家多少還是會有,
但我們目前還沒有營登
所以找了富XX
本店餃子毛利大約五成
但餃子吃人工,所以最後扣掉自己跟家人的薪資
其實基本上沒有淨利
就是在賺工錢QQ
想說靠外送衝看看銷量
結果簽約完隔沒幾天就傻眼了= =
業務員在跟我告知了抽成%數後,
問我是不是打算抬價,
我說是,我打算3x%直接加上去
他說他們現在在推店內價的方案
所以其實我抬價要抬這麼多不一定比較划算
現在他們有幾個抬價綁的活動給我看
抬價5% 就要滿多少打幾折
10% 又另一個折數
抬價25%的話是 滿250打七折
抽成是算七折完之後下去抽,
就算是把抽成回饋給消費者這樣
所以抬價抬太多不一定划算
會比較建議我上架把餐點都綁成一套一套的
拉高單價,配點毛利高的產品,會比較好
當下我聽起來是他在建議我考慮抬價25%就好 不要把全部抽成加上去
我跟他說抬多少我需要再精算考慮看看
他表示要抬多少之後再告知即可
就先簽約了
結果過幾天我算完再次跟他確認細節才知道
是只要抬價,不管抬多少,就一定要綁活動
而且根本不能全部加上去,最高只能抬價25%
還有活動給買家的折扣是店家吸收
等於如果我要抬價25%,
只能賭客人每一單都買不到250
要不然就要先給客人七折
再給他們抽3X%
一筆訂單就要被吃掉五六十%
這樣到底合作的店家在賺什麼啊???
我問過認識的有跟富XX合作的店家,
他們表示沒聽說過要綁活動
感想都是雖然合作外送賺不多,
但是螞蟻肉還是肉,多少能賺一點是一點
但是我這個約簽下去感覺怎麼賣都會虧
所以到底是業務的問題還是現在他們政策又改了啊??
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