這種情況要繼續稱下去嗎? - 創業
By Leila
at 2015-04-10T00:56
at 2015-04-10T00:56
Table of Contents
大家好
強者我朋友嘉義人去年在高雄開了一家自創品牌果汁店
地點在某間大學附近,地段很好,卻也是競爭非常非常激烈
店的隔壁左右就是大苑子&茶湯會 對面馬路還有不知名傳統果汁店
&comebuy,最近又開了一家新的冬瓜茶 因為朋友算是蠻龜毛的人
店裡從logo到杯子都是自己設計
從不用公版的東西,投入成本估計超過100W
目前的窘境是從去年六月開店到現在營業額一直無法提高
淨利我看過報表大概是25%~30%不等,但因為杯數一直衝不高
營收也很固定,所以呈現賺的只夠吃飯錢&房租而已
從開店到現在一直都有關注他們的產品(飲料)
真心覺得是蠻有競爭力的,但是卡在地點&學校寒暑假 是非常大的敗筆
現在有兩條路可以走
1.請房東降房租再稱一年,不然就回去當上班族等待下一次創業
2.另尋地點開第二間店,成本可以降低另外飯錢跟房租就可以變成獲利
或許文章沒辦法寫出全部的問題但是已經到了抉擇的時候
請問各位有什麼想法或意見可以建議嗎?
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